Univision Promotes Jessica Rodriguez to the New Position of President and COO
Univision is promoting Jessica Rodriguez to president and chief operating officer, a new position at the nation's leading Spanish-language media company. Rodriguez, who was named to the 2016 Adweek 50,...
View ArticleSalesforce Is Making It Even Easier to Create Shoppable Posts on Instagram
If a picture is worth a thousand words, how much is a shoppable image on Instagram worth? Announced at last week's National Retail Federation conference, Salesforce Commerce Cloud revealed that...
View ArticleWieden + Kennedy Hires New Leadership for Its Renowned Design Studio
Wieden + Kennedy announced it has hired acclaimed design veterans Nicole Jacek and Noreen Morioka to serve as co-heads of design. Together, they will lead the 100-plus employees who are part of the...
View ArticleAvocados From Mexico Releases a Wonderfully Wacky, Guacamole-Filled Super...
Get ready for your mind to be blown by all the wonderful things you can put guacamole on (we're talking toast, sandwiches, tacos and more) thanks to Avocados From Mexico. The trade group released a...
View ArticleWhy Brands in These 3 Categories Need to Prepare for the Voice Era
Amazon, Google, Microsoft and Facebook are investing in AI-enhanced devices that provide answers when we ask questions. We're at the beginning of a big year for voice-based marketing as these companies...
View ArticleThe 3 Trends That Will Take Mobile Ad Creativity Into a New Era
When data-driven analysts prognosticate about industries like mobile advertising, they tend to be very ... well, data-driven. They look at increases in ad spend in certain areas, movements from big...
View ArticleYouTube Is Making Its Official Artist Channels Hubs for All of Artists’ Content
YouTube launched Official Artist Channels in 2017 in an effort to make it easier for fans to find content from their favorite artists, including music videos, lyric videos, covers, unplugged sets, live...
View ArticlePublicis Groupe Names New Client Lead for Verizon Account
Publicis Groupe has hired Shenan Reed as president, chief client officer for VM1, a' dedicated Verizon unit housed within Zenith. Reed will be tasked with leading strategic activity across Publicis...
View ArticleGoDaddy Buys Marketing Platform Main Street Hub
There will be no controversial Super Bowl ads from domain provider and cloud platform GoDaddy this year, but that hasn't kept the company out of the news. GoDaddy announced an agreement to acquire Main...
View ArticleTeam Visa’s Athletes Use Social Media to Preview the Company’s Winter...
Olympic athletes chase gold, silver and bronze. But for their everyday spending needs, Visa's fantastic blue plastic sure comes in handy. Almost all of the 54 members of the company's Olympic and...
View ArticleFacebook Acquired Identity Verification Provider Confirm
Facebook appears to be working on some new ways to check IDs. Confirm, which developed technology that enabled verification of government-issued identification, such as driver's licenses, announced...
View ArticleColorComm Launches Men of Color in Communications to Promote Diverse Leadership
ColorComm, an organization for women of color in advertising, PR and communications industries that launched in 2011, is introducing a new group called Men of Color in Communications. MCC aims to...
View ArticleCBS Is Reviving Murphy Brown Next Season
Once NBC's revival of Will & Grace became one of this season's biggest hits--and ABC scheduled a Roseanne return for midseason--it was only a matter of time before a rival decided to bring back...
View ArticleInstagram: Here’s How to Add a GIF to a Story Post
Instagram recently introduced the ability for users to add GIFs to their Stories posts, in the same way that they would add normal stickers. Powered by Giphy, this feature allows users to browse...
View ArticleGroupon Releases Full Super Bowl Ad Featuring Tiffany Haddish
Groupon released its full 30-second Super Bowl LII ad featuring Girls Trip actor and comedian Tiffany Haddish from the brand's agency of record, O'Keefe Reinhard & Paul. In the spot, Haddish walks...
View ArticleAs Super Bowl LII Approaches, Twitter Reflects on the NFL Season
Loved, hated, respected, but definitely not ignored: New England Patriots quarterback Tom Brady was the most mentioned National Football League player during the 2017 season, at more than 3 million...
View ArticleThe Lesson of Facebook’s Hammer Drop? Build a Community, Not an Audience
Last week, Mark Zuckerberg announced a massive shift in what Facebook's 2 billion users will see on their news feeds: fewer posts from businesses and media companies, and more from friends and family....
View ArticleVolvo Shows the Nightmare of Consumerism and Says Maybe You Shouldn’t Buy...
Against the backdrop of the world's looming environmental disaster, as well as the advent of self-driving cars, Volvo has unleashed a bleak yet grand new global commercial in which it sees a future...
View ArticleNissan Hired Surprising Instructors to Support Saudi Arabia’s First Wave of...
On Sept. 26, Saudi Arabia officially lifted its ban on female drivers. Set to take effect in June, it's a historic ruling that underscores the crown prince's commitment to reinvigorate the country's...
View ArticleElton John Used VR in a Surprising Way to Announce His Retirement From Touring
Elton John announced Wednesday that after his upcoming 300-date, three-year worldwide tour, he's taking a final bow, retiring from touring. A cryptic invite for a "special event" hosted by the artist...
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