Q&A: Author Avi Goldfarb on How AI Will Change the World—Without Sci-Fi Glamour
Forget what you've heard about automated paradises or dystopian robot economies. Avi Goldfarb argues that the biggest game-changer of the current wave of artificial intelligence technology will be its...
View Article5 Tech Panels and Speakers You Shouldn’t Miss at Cannes This Year
With five panels on blockchain alone, it can be easy to get overwhelmed by all the capital-I innovation being discussed at Cannes next week. That's why we've sorted through all of the tech-focused...
View ArticleHow to Livestream the World Cup, and Why Most Viewers Will
Good news for those broadcasting and streaming the 2018 FIFA World Cup, which kicks off tomorrow in Russia. Of the 67 percent of consumers surveyed by the Interactive Advertising Bureau who said they...
View ArticleMother’s Gay Employees Turned Their Blood Into Ink for a Shirt Demanding...
Here's a shirt you likely weren't expecting to see as an agency's celebration of LGBTQ Pride Month. Mother's New York office has created a T-shirt designed with ink that includes the blood of its gay...
View ArticleThe Blood Donations on Facebook Center Is Rolling Out in India, Bangladesh,...
Facebook is marking World Blood Donor Day Thursday with the rollout of its Blood Donations on Facebook center in India, Bangladesh and Pakistan. Blood Donations on Facebook enables users in those...
View ArticleIs the New Air Jordan Documentary a Glimpse at the Future of Brand Content?
There's a moment in the first few minutes of the new movie Unbanned: The Legend of AJ1 that paints a truly bleak picture of what the National Basketball Association was like a generation ago. Today, of...
View ArticleAdBlock Plus Creator Builds Extension to Rate News Trustworthiness Using...
The German software maker behind the world's most popular ad blocker is turning its attention to fake news. AdBlock Plus parent Eyeo released a browser extension on Wednesday that will rate the...
View Article5 Must-See Media Panels You Can’t Miss at Cannes
For those attending the Cannes Lions Festival of Creativity, there are a plethora of topics that apply to media companies and executives. From how society views marijuana to making newsrooms more...
View ArticleNonprofit Creative Collective Drops Powerful Video Ahead of Cannes to...
Every country has to do better in their efforts to elevate diversity in advertising--and the U.S. is certainly far from perfect. But Brazil has a particularly big problem when it comes to inclusion....
View ArticleBudweiser Is Ready to ‘Light Up the FIFA World Cup’ on Twitter, Facebook and...
Budweiser and parent company Anheuser-Busch InBev have a few initiatives on tap on Twitter, Facebook and Instagram for 2018 FIFA World Cup Russia, which kicks off Thursday. Voting for the Man of the...
View ArticleSelf Magazine and The Players’ Tribune Will Partner to Spotlight Female Athletes
For the first time, two separately owned brands are coming together to showcase women in sports. Self, a Cond? Nast title, as well as The Players' Tribune, founded by Derek Jeter, will partner to...
View ArticleCindy Gallop Has a Bold Suggestion to Help Cannes Lions ‘Eradicate #MeToo’
Gender equality and sexual harassment will inevitably be a major topic of debate at this year's Cannes Lions Festival of Creativity, whether at official events or in the many conversations surrounding...
View ArticleEtsy Announces New Tools for Sellers, and a Higher Transaction Fee
Etsy's relationship with craft-makers on its platform isn't as positive as it could be, but the company's new suite of tools for sellers may finally make some business owners happier. The 13-year-old...
View ArticleFacebook, New York Times Execs Get Into Heated Debate Over Ad Policy
Campbell Brown, head of global news partnerships at Facebook, said publishers have "welcomed" the company's approach to including them in their political ads policy. Mark Thompson, CEO of The New York...
View ArticleThis Branded Series Makes a Compelling Case That Cheez Doodles Are the Key to...
The path to enlightenment is lined with salty snacks, as far as Lindsay the life coach is concerned, and she'll be happy to dole out some unconventional advice to you over a bag of Cheez Doodles. Pick...
View ArticleDissolvable Billboard Turns Standing Water Into Larvae Danger Zone
Habitat for Humanity Brazil launched an outdoor campaign that turned posters into dissolvable, mosquito larvae killing machines. Just add water, or rain, which Brazil has plenty of. The country also...
View Article5 Takeaways From the Reuters Institute Digital News Report
Podcasts, fake news and digital assistants are all key growing trends highlighted in the seventh annual Reuters Institute Digital News Report. The report surveyed more than 74,000 people in 37 markets...
View ArticleAmerican Red Cross Gets Media Outlets Like the Dodo to Change Their Logos for...
Typically, media agencies try to get their media partners to drop their advertising prices. In a new spin on its ongoing campaign "Missing Types" for the American Red Cross, OMD got them to drop...
View ArticleSnapchat Finally Cracks Open Its Door for Developers
After years of not offering a public application-programming interface like those of Facebook and Twitter, Snapchat is finally providing some access to the developer community with its introduction of...
View ArticleApple Created an Ode to the Trials and Triumphs of Creating on a Mac
Creativity can be messy. The path to making that song, film--thing--is fraught. However, Apple, since introducing the Macintosh in 1984 (you remember the commercial, right?), has democratized the...
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