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Top 10 Commercials of the Week: Oct. 26 - Nov. 2
This week, Hurricane Sandy and Halloween vied for our attention, brands got into heavy metal, and a famous former NYPD detective wants to make sure you know what you're dealing with in that Subway...
View ArticleBBDO Wins Vodka Business
Belvedere Vodka said it selected BBDO in New York to handle a new creative project for the upscale spirit. The Omnicom agency won the business after a review which also included 72andsunny. The MDC...
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Honda Selects Finalists in Ad Review
Call them the Honda Four. A quartet of creative agencies has advanced to the final round of Honda’s advertising review. Sources identified the shops as The Martin Agency, Mullen, 72andSunny and the...
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Ad of the Day: Call of Duty
I hope The Replacer sticks around for a while. The titular character in 72andSunny's trailer for Call of Duty: Black Ops 2 - Revolution is portrayed by veteran actor Peter Stormare, who riffs on his...
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Top 10 Commercials of the Week: Jan. 18-25
This week, Starbucks shows some love for the most hated day of the week, Dean Winters brings more mayhem for Allstate, and Internet Explorer—like many of us—is nostalgic for the '90s. Many of the...
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Ad of the Day: Samsung
If you've got a job, there's a decent chance you're dealing with a dual-device situation—you know, a work phone given to you by the office (probably one that's useless for anything beyond taking calls...
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72andSunny Nabs Event Marketing Player
72andSunny has turned to a key player at a rival shop to build an event marketing practice at the agency. Audrey Eden, evp of experiential marketing at Deutsch/LA since late 2010, joins 72andSunny at...
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Samsung Unveils Super Bowl Ad, as LeBron James Joins Seth Rogen and Paul Rudd
Samsung has some fun with the NFL's strict trademark rules around the Super Bowl (see Adweek's own banner above for evidence of that) in the 60-second spot below starring Seth Rogen, Paul Rudd and...
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Nina Agdal Makes Love to a Cod Fish Sandwich in Carl's Jr. Ad
One of these days, Carl's Jr. may go back to selling food rather than women. But until then, there are plenty more glistening, jiggling body parts to show in extreme close-up, and more off-puttingly...
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Adweek's Top 10 Commercials of the Week: Feb. 1-8
The Super Bowl already feels a world away. But in this week's top 10, we'd still like to recognize some of the spots that weren't released before the game—specifically, RAM Trucks, M&M's and Oreo....
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RAM's 'Farmer' Voted Best Super Bowl Spot in YouTube's Ad Blitz Contest
And on the ninth day, God looked down and very much enjoyed RAM's "Farmer" commercial on the Super Bowl. The stunning two-minute spot for Chrysler's truck division, created by The Richards Group in...
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Samsung Crashes the Oscars With Six TV Spots and Tim Burton
A movie version of Unicorn Apocalypse doesn't sound like Oscar material, but Samsung is flooding this year's Academy Awards with ads around its development anyway, and has gotten a major Hollywood...
View ArticleSamsung and Grey Poupon's Oscars Ads Win on Twitter
Samsung's big Oscars ad buy was a huge success on Twitter, according to data from Networked Insights, which found that the brand had the largest volume of social media chatter and highest positive...
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YouTube's 10 Most-Watched Ads in February
February is traditionally the month when the vast majority of marketers stand down and let the Super Bowl advertisers battle it out for dominance in YouTube views. But this year, someone forgot to...
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Heidi Klum Is Mrs. Robinson in Carl's Jr.'s Weird Spoof of The Graduate
Heidi Klum is the latest person who doesn't eat Hardee's/Carl's Jr. to film an ad for the fast-food chain. The spot, from 72andSunny, which spoofs The Graduate for whatever reason, has Klum chowing...
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Carl's Jr. Reacts to Banning of Racy TV Ad by Describing It in a Radio Spot
Carl's Jr.'s notorious Memphis BBQ Burger commercial, which features two half-dressed women fighting over pulled pork on a cheeseburger—aka, "barbecue's best pair"—recently arrived in New Zealand. It...
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J.B. Smoove Joins Peter Stormare as Replacer Wingman for Call of Duty: Black...
Activision needed some high-impact firepower to tout its downloadable Black Ops 2: Uprising content, which is set for release next week on Xbox 360. Two riotous "replacers" answered the Call of Duty....
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Masked Warriors Primp and Pose in Teaser Trailer for Call of Duty: Ghosts
There are knights in armor, Aztec warriors, ninjas, samurai and special ops commandos outside. There goes the neighborhood! This trailer by 72andSunny (and director Mark Romanek from Anonymous...
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Ad of the Day: Samsung
Some smartphones are smarter than other smartphones," Samsung proclaims in this new 90-second spot, which aired Thursday night on Conan. But mostly, some smartphones appear to be younger than other...
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YouTube's 10 Most-Watched Ads in April
It's shaping up to be an astonishing spring for ads on YouTube. In March, Pepsi MAX's Jeff Gordon spot screeched its way to 33 million views, or about 13 million more than 2012's most-watched spot did...
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