Pinterest Is Opening Up Its First Office in Canada Next Month
Pinterest will set up shop in its first Canadian office next month, in downtown Toronto, where newly hired country manager Erin Elofson will run the show. Elofson most recently led sales teams at...
View ArticleeMarketer: Snapchat’s Self-Serve Platform Means More Advertisers, Less Revenue
While the move to a self-serve advertising platform in June 2017 sparked a rise in the number of advertisers on Snapchat, it also resulted in lower ad prices on the platform, according to the latest...
View ArticleNew Report Finds We Have Less Patience With Rebuffering Videos
The amount of video watched online continues to grow as viewing habits change, according to this year's State of Online Video report from Limelight Networks, a company that provides a content delivery...
View ArticleWhatsApp: Here’s How to Hide Your Status Posts From Certain Contacts
Did you know that WhatsApp allows you to hide your Status posts from certain contacts? Our guide will show you how this works. Note: These screenshots were captured in the WhatsApp application on iOS....
View Article6 Logo Design Tips That Will Make Your Brand Stand Out
If your goal is to build a brand or get your website noticed, the first thing people look for is your logo. Your logo is your brand identity and a visual that people should be able to immediately...
View ArticleCollegeHumor Launches New Ad-Free Subscription Service
CollegeHumor is launching an ad-free subscription service called Dropout to give fans even more content. The service will exist on a completely new website and launches in beta today at a tiered...
View ArticleHow Voice Activation Will Transform Healthcare and Streamline Its Processes
"Alexa, play two o'clock nightmares." Out of context, this seems a bit off. But when you learn that "two o'clock nightmares" is the name of a soothing playlist assembled by a man paralyzed by a spinal...
View ArticleUsed Car Startup Vroom Kicks Off Its Rebrand With Quirky New Work Directed by...
Vroom, which aspires to become the Amazon of used car sales, tapped comedy duo Tim and Eric--Tim Heidecker and Eric Wareheim of Tim and Eric Awesome Show, Great Job! fame--to direct its first campaign...
View ArticleOculus Is Finally Releasing a Full Standalone VR Headset, Shipping in Spring
This spring, Oculus, the Facebook-owned virtual reality company, will release Oculus Quest, a standalone VR headset that doesn't require a computer or external wall sensors and that still gives users...
View ArticleFCC Rules Against U.S. Cities to Speed 5G Deployment
The Federal Communication Commission (FCC) voted today to curb how much local governments can charge cell carriers to install the network equipment needed for the next generation of cell service. The...
View ArticleWhat Marketers Think About Running Ads in Facebook Stories
The number of people using Facebook Stories on a daily basis has doubled since May, and their experiences are about to change drastically. The social network announced this morning that Facebook...
View ArticleDuring Senate Hearing, Tech Companies Push for Lax Federal Privacy Rules
As concern over personal data protections continues to mount, representatives for six major tech and communications companies, including Google, Amazon and Apple, told federal lawmakers today that they...
View ArticleSnapchat Is Rolling Out 3 New Ecommerce Features
Snapchat's busy week continued with yet more ecommerce features for advertisers and brands. After announcing a partnership with Amazon to test visual search shopping, Snapchat is debuting three new...
View ArticleIn Trying to Follow the Wellness Trend, Weight Watchers’ Rebrand Falls Flat
Global weight loss management company Weight Watchers announced this week they renamed to WW, leaving many people confused by the rebrand. The stem of such confusion occurred when the chief executive...
View ArticleSee How Las Vegas Love Blooms in Only 8 Seconds in These Stylish Ads for Park...
Even if the science is flimsy, it's an intriguing notion to think that it takes a mere 8.2 seconds to fall in love, according to the journal, Archives of Sexual Behavior. Another study, from Microsoft,...
View Article5 Key Ingredients That’ll Fix a Broken Programmatic System
Over the last 20 years, the relationship between the buyer and seller in the advertising market has fundamentally changed as the market digitized and became automated in 2009 with the start of the...
View ArticleU.S. Teens Believe Elected Officials, Social Networks Fail to Protect Them...
Cyberbullying is an issue that continues to rear its ugly head, and a new survey from Pew Research Center found that teens believe their parents are doing a good job at addressing the problem, but...
View ArticleFacebook Added a Premium Option for Its In-Stream Video Ads
Facebook unveiled some new options for video ad campaigns on its platform. The social network said in a blog post that over 70 percent of its in-stream ads are viewed to completion, most with audio...
View ArticleThis Popular ‘Drawing Cafe’ Transports Patrons Into a Quirky Cartoon World
When was the last time you had a dining experience so immersive that you felt as if you had been transported to an entirely different reality--or had merely left reality altogether? While that may...
View ArticleHalloween Is Coming: What Are People Searching For on Pinterest?
There have been 95 million Pinterest searches related to Halloween over the past year, up 51 percent year-over-year, and Pinterest shared some of the top trending topics so that brands can get a jump...
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